Katie D. McMillan


About me


I'm Katie McMillan, believer in the possibility of digital health tools to change the future of healthcare.

I love to elevate organizations and amplify their great work through strategy, marketing, and product development.

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Current Projects

FemTech Research

I am captivated by the explosion of a new niche of digital health: FemTech.

FemTech is software, diagnostics, products, and services that use technology to support women’s health. It is expected to be a $50 billion industry by 2025. I’m actively maintaining a compendium of FemTech companies across the spectrum of women’s health. Expect to see presentations and writing on this topic.

Listen to my January 2019 podcast interview with Terry Mead on Piloting Your Life

Watch my FemTech101 Presentation.

Listen to my April 2019 podcast interview with Katie Breen on the FemTastic Podcast

Read my OpEd: My Challenge to Apple: Try Harder for Women

Take a look at contributions to Bustle’s July 2019 piece: Is the Rise of FemTech a Good Thing for Women? Here’s What the Experts Think.

Well Made Health

Writing is my love language.

I’m currently microblogging on my @wellmadehealth account on Instagram. I cover creativity, product development, digital health, women in tech, design thinking and FemTech. Check out the account each week for #FemTechFriday when I feature consumer products and emerging start ups addressing women’s healthcare needs.

Want a quick guide on all past FemTech posts? You can find it here.

Duke Mobile App Gateway & Digital Strategy

At Duke Health I work with researchers and clinicians innovating in digital health. The Mobile App Gateway provides strategy, logistics, and networking support to bring healthcare apps to life. I’ve worked with every clinical department in the health system, with special projects focused on Oncology, Surgery, Neurology and Obstetrics and Gynecology. It’s not enough to have a great idea, you need a team to operationalize your innovation. That’s where the Mobile App Gateway shines.

In 2017-2018 Boston Children’s Hospital and Duke University Health System collaborated to create one of the first Apple Carekit apps: Caremap. I had the pleasure of serving as a product and marketing strategist for this app.

I’m also intimately involved with imagining and planning our digital patient experience of the future at Duke Health.

I actively contribute to our monthly blog and have written on Apple Health Records, interviewed clinician researchers using digital health tools, created guides for working with software developers for the first time, and developed a primer on the best use of FHIR, among other topics.


I have had the pleasure of presenting in a variety of venues on health technology and design thinking. 

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Conference Highlights:

  • Triangle Digital Health Start Up Weekend, NC

  • Switchpoint, NC

  • Epic User Group Meeting, WI

  • Prevent Cancer Foundation Annual Conference, MD

  • New Orleans Entrepreneurship Week, LA

  • NODE Health Digital Medicine Conference, NY

  • Health Experience Design Conference, MA

  • Cleveland Clinic Empathy360, OH

  • DIHT Summit 2018 and 2019 (Advisor)

  • Women’s Health Innovation Summit (Advisor)

Lectures & Courses: 

  • Careers in mHealth, UNC Gillings School of Global Public Health 

  • Design Thinking for Healthcare Professionals (6 week course), Durham, NC

  • Designing Global Health Apps Workshop, Duke University Global Health Institute

  • Duke Masters of Management in Clinical Informatics (annual speaker)

  • FemTech 101: Advancements in Digital Health for Women

  • Duke Department of OB-GYN Grand Rounds: FemTech

  • Duke Masters of Science in Nursing, Health Informatics: Intro to Digital Health and Health Informatics

Come visit on Instagram @WellMadeHealth 

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Let's Work Together!


Contact me if you are interested in:

  • Speaking engagements

  • Project collaborations

  • Podcast or blog interviews

  • FemTech

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